Projo Cars Blog

Spiffy new convertibles target new crop of Baby Boomers

9:50 AM Fri, Sep 12, 2008 |
Peter C. T. Elsworth    Email

Nothing shouts midlife crisis like a convertible -- and automakers are rolling out new models to appeal to Baby Boomers hitting prime time, according to USA Today.

Nissan's (NSANY) Infiniti has announced a new drop-top version of its G37 sports coupe. General Motors (GM) will deliver the Camaro convertible by June 2010. And Toyota's (TM) Lexus will unveil an open-air version of its sporty IS.

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Comments

We somehow never lose that desire to drive a spiffy sport car...Just because we are baby boomer age we still like to cruise a bit and garner a bit of attention...carol stanley author of For Kids 59.99 and Over.



Thrifty said:

I don't think anyone ever losses that want to drive a round wind in their hair feeling whether or not that in baby mode.




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